How to write an email sales funnel

https://vimeo.com/430139103 The 30-second version What role does a email sales funnel play? This is basically a marketing sales channel, where you walk your customer through a sales process – from…

Comments Off on How to write an email sales funnel

What is a copywriter?

A copywriter persuades people to consider and buy products and services. They do this by writing sales materials for brands that encourage people to take action - to buy, to…

Comments Off on What is a copywriter?

How to write email copy

EDMs or Electronic Direct Mail can be one of the most cost-effective ways for small businesses to reach their customers, so it’s well worth learning how to write email copy…

Comments Off on How to write email copy

Writing Facebook posts for your business.

Writing Facebook posts for your business. Writing Facebook posts for your business is a fantastic idea but very time intensive and needs constant input. For a small business that usually…

Comments Off on Writing Facebook posts for your business.

Stay productive – tips for working from home

How to stay productive. I’ve been working from home for the last five years. That's not new but self-isolation with the whole family definitely is. We are all heading into…

Comments Off on Stay productive – tips for working from home
Read more about the article How to name a brand – techniques used by copywriters.
Find a name for your brand. FREE course

How to name a brand – techniques used by copywriters.

How to come up with a brand name? It's one of those difficult questions to answer like what typeface should my logo be or what colour? A lot of people…

Comments Off on How to name a brand – techniques used by copywriters.

How to write packaging copy

I love good packaging - and packaging copy. Whether it is a new computer or a bar of soap, the packaging starts telling a story before I pick it up.…

Comments Off on How to write packaging copy

Seven strategies to get over writer’s block

Trying to write your own content and marketing materials? You can find a whole host of articles to help improve your copywriting skills here. This blog tackles writer's block and…

Comments Off on Seven strategies to get over writer’s block