Battling pirates with brand trust

The honey pirates How do you sell a product that people do not think is real? Building brand trust is crucial to making sales. Pirates of your brand can put…

Comments Off on Battling pirates with brand trust

The history of coffee advertising

Coffee has needed advertising as long as there has been coffee. There has been work for copywriters for hundreds of years. And coffee needed advertising. By all accounts it tasted absolutely awful…

Comments Off on The history of coffee advertising

Crucial skills you need to be a copywriter.

Not sure whether you have what it takes to be a copywriter? Let’s look at the core skills you need to be a successful copywriter.People are going nuts for content.…

Comments Off on Crucial skills you need to be a copywriter.